Mission


"It seems that in today’s largely subjective world of art, many artists lack the academic skills required to open their work up to limitless possibilities. Oftentimes, frustrated young artists attempt to express themselves early on before they have mastered the craft in which they have chosen to work. In so doing, they create boundaries that, ironically, permanently hinder their freedom of expression. My goal is to eliminate these boundaries by building a strong academic foundation through classical training and practice using time tested methods and techniques, which a student can then apply toward his (her) own personal expression.” -Jeff Hein



What is the Hein Academy of Art 'Studio Program'?


The engraving to the top-left is a depiction of Tintoretto’s own studio. The original drawing was made by one of his helpers, Odoardo Fialetti, and was copied and used as an illustration for the first drawing manual* ever published in Italy (1608).This is a glimpse into the sort of school that all the Renaissance masters attended.  There are students and helpers of all ages—one of them is just a child. An older student helps the beginners and corrects their drawings of the plaster casts. A shophand kneads clay or grinds colors. The old master sits at his easel while a helper prepares another big canvas or finishes some area the master has left to him. This is the way master painters were trained for centuries before modern schools and Universities took over the business of training aspiring young artists. 


Hein believes that to be a fine artist one must be able to bring together creative ideas, good design and solid craftsmanship. It is craftsmanship that, while some come by it easier than others, must be learned. Like the students of other crafts and trades a complete immersion of the art student into the life, work and practices of a working professional  is the most effective means of education. This is why the Hein Academy of Art is patterned after these Renaissance studios. On a daily basis HAA students are given the opportunity to witness, and in some cases be involved in Hein's art making process. Working along side Hein each student does numerous drawings in paintings of their own while following a strict curriculum which is designed to prepare him/her for a professorial career. In this environment the mysteries of the working artist are revealed and students are better prepared and trained to enter the art world confidently and independently.


Curriculum


The curriculum is designed to create students who are prepared to enter into a professional career in making and selling art. Students are expected to show a solid understanding of each area of the curriculum before he/she may progress. Professional quality work done under the assistance of a great teacher is not a sign of total success for the student. This is why, after much instruction and practice, each students must complete, to a professional level, several works in each area of the curriculum without assistance. This means that every student will progress at a different rate depending on his/her work ethic and aptitude for learning. This is important because all too often students graduate from other art institutions with minimal skills because they had been moved through these programs according an insufficient timeline and/or their portfolio reflects the skills of the teacher more than those of the students. Under my format every student graduates with a professional level of knowledge and skill. Regular discussions are had with the students in order to help each student stay on track and analyze his/her progress. Students will also have the opportunity to hear other professional artists, and art business professionals to learn about varying views in the art world so that each student may be informed enough to make intelligent artistic and business decisions when he/she enters the field. Students will ultimately have the opportunity, should they choose, to learn the craft of multi-figure narrative painting in the classical tradition without the aid of photography and computers. This understanding has unfortunately become increasingly rare due to the increase of technological involvement in art creation and the extreme complexity of the traditional approach. I believe this is an art form worth preserving and is the approach I use in my own work. My goal is for each student to graduate with a professional level of traditional drawing and painting skills and a consistent body of work with which to solicit galleries and begin their careers. Our agenda is not to have each student graduate with a body of “traditional” work but rather the tools to create it and a strong body of work in whatever style or genre they choose.- Jeff Hein



"Books And Glass" Oil on Canvas, 

by Student, Courtney Vander Veur

"Shoe and Box" Oil on board (optical mixing assignment),

by student Barbara Pence

"Still Life with Pumpkins" oil on canvas, 

by alumni JoAnn Musser

STUDIO PROGRAM (apprenticeship)


Open Studio time: 24/7

Model times: M,W,F 10am-1pm

Instructor: Jeff Hein

Price: $465/mo.


CLASSES

Tuesdays, 6-9pm or,

Thursdays, 9am-12pm or,

Thursdays, 6-9pm or,

Saturdays, 9am-12pm

Instructor: Emily Wetterauer

Price: $100/mo. or $180/mo. for two class times


JEFF HEIN WORKSHOPS (2014)


  • Scottsdale, AZ

Saturday, March 22, 2014

Demo: 9am – 11:30am (check-in 8:30am)

Workshop: 12:30pm – 4:30pm

http://portraitartistsofarizona.org


  • Portrait society of America Annual Conference

April 24-27th, Washington DC 

http://www.portraitsociety.org


  • SALT LAKE CITY, May 26-30, 2014 (10am-6pm)

-5 day portrait painting workshop

cost: $595


  • SALT LAKE CITY, Aug 4-8, 2014 (10am-6pm)

-5 day figure painting workshop

cost: $595


  • SALT LAKE CITY, Nov 3-7, 2014 (10am-6pm)

-5 day portrait painting workshop

cost: $595



The Hein Academy of Art is located at:

16 w 700 s

Salt Lake City, Utah 84101

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Call or Email to enroll, ask questions or to make an appointment to visit the studio.

(801)502-9185

info@heinacademyofart.com



(below) HAA Student's Work 

Oil Painting, Oil on Canvas, 

by Alumni, Mark Pugh

"Self Portrait", charcoal on paper, by student Lis Anderson

"Sheet", charcoal on paper, by student Tony Dupree

"Figure" Charcoal on paper, 

by student Lis Anderson

"Lamb", oil on Canvas, 

By student Lis Anderson